Est. 2012 · North London

About Swimming
Class UK

Most coaches will tell you they are passionate about teaching. Brian FitzGerald has been doing it professionally for over 30 years — which is a more convincing argument.

Est. 2012
ASA / STA Qualified
DBS Enhanced
202 Five-Star Reviews
Brian FitzGerald, founder of Swimming Class UK
Brian FitzGeraldFounder & Lead Coach · 30+ years
The Founder

Brian FitzGerald — Swim Coach

Swimming Class UK is not a franchise or a programme run by rotating staff. It was founded by Brian FitzGerald in North London in 2012, and the philosophy has never changed. Every client gets undivided attention, expert coaching and sessions built around their specific goals.

Over 30 years Brian has coached swimmers of every age and ability — from three-year-olds taking their first steps in a pool, to adults in their seventies. Triathletes preparing for Ironman events, club swimmers targeting competition, Premier League footballers, children with autism and adults with deep-seated aquaphobia who had tried and failed elsewhere.

  • 30+ years professional coaching and teaching
  • ASA and STA qualified — teaching and coaching awards
  • DBS enhanced checked, renewed regularly
  • Royal Life Saving Society UK trained
  • Founded Swimming Class UK in 2012, North London
Book with Brian
30+
Years coaching
2012
Year founded
202
Five-star reviews
4.9
Trustpilot & Google
The Approach

1:1 Always. No Exceptions.

One coach, one swimmer, complete focus. No group lessons, no programmes designed by committee. Every session is built around the individual — their starting point, their goals, their pace.

Sessions take place at our private pool in Arkley, at The Venue in Borehamwood, or at your own home pool across London and Hertfordshire, 7 days a week.

  • 1:1 only — your coach’s full attention every minute
  • Three venues plus home visits
  • Adults and children, beginners to competitive
  • Specialists in aquaphobia and SEN
  • Triathlon and performance coaching
  • Available 7 days a week
1:1 swimming coaching
Always 1:1No groups. No shared time.
Our Story

Built Over 30 Years

Swimming Class UK did not begin as a business. It began with a coach who was very good at teaching people to swim, and a growing number of clients who kept coming back and sending others. By the time it became Swimming Class UK in 2012, Brian had already spent two decades building the knowledge and methodology that underpins everything today.

Growth has always been organic — built on results and referrals rather than marketing. When you book with Swimming Class UK, you get Brian or one of his carefully selected associate coaches, not a random instructor assigned by a booking system.

Early 1990s

Brian Begins Coaching

Brian starts teaching swimming professionally across London pools — building the methodology that underpins everything today.

2012

Swimming Class UK Founded

Brian launches Swimming Class UK in North London, focused entirely on private 1:1 lessons.

2014

Arkley Private Pool

The exclusive Arkley home pool is established — 30°C, completely private.

2016

The Venue, Borehamwood

A full 25m competition pool added for performance coaching and triathletes.

2018

Team Grows

Eva, Steven, Claudio and Norbit join the team. Home visits expand across London and Hertfordshire.

Today

202 Five-Star Reviews

4.9 on both Trustpilot and Google. Built entirely on results and referrals.

The Team

Coaches You Can Rely On

Swimming Class UK works with a carefully curated network of qualified swimming professionals. Every coach we work with — whether teaching at our venues or visiting clients at home — is fully ASA or STA qualified, DBS enhanced checked and selected by Brian personally on the basis of ability, temperament and professionalism.

Brian FitzGerald

Founder & Lead Coach

30+ years of professional coaching. Coaching, technique, triathlon, open water. Available at all venues and for home visits.

Our Teaching Team

Qualified Coaches & Teachers

A hand-picked team of experienced swimming teachers and coaches. All fully qualified, all DBS checked. Specialists in adult teaching, children, SEN and performance coaching.

Home Visit Specialists

London & Hertfordshire

Coaches dedicated to home pool visits across London and Hertfordshire. Experienced in working discreetly within private households, 7 days a week.

Get in Touch

Book Your First Session

A direct reply from the person who will actually be teaching you.